October 23, 2016

ForeverCar.com Adds Top Executives to Leadership Team

ForeverCar.com, the company that is transforming the way people buy and benefit from vehicle protection products, today announced three additions to its executive team, solidifying its focus on an unparalleled customer experience and advancement of the ForeverCar marketplace.

The new members of the executive leadership team include:

    • Kal Walkden, Chief Technology Officer
    • Dan Piscatelli, Chief Financial Officer
    • Brooke Schulz Fernandez, Vice President of Business Development

The expansion of ForeverCar.com’s executive team advances the company’s vision to be the leading provider of extended car protection plans that gives consumers a complete and transparent experience for purchasing coverage online -- from quote to claim.

As ForeverCar’s chief technology officer, Kal Walkden optimizes the digital experience for all ForeverCar.com users so that consumers and businesses can leverage the platform to best meet their needs. Walkden ensures ForeverCar consistently provides the best vehicle protection purchase experience possible. Prior to joining ForeverCar, Walkden led product development teams at IBM, Philips Electronics and multiple SaaS companies, bringing new products to market and driving growth through innovation.

Dan Piscatelli brings 30 years of global financial management expertise to his position as ForeverCar’s chief financial officer. Piscatelli has extensive experience in mergers and acquisitions, financial valuation, venture capital, public accounting, and operations. Previously, he served as CFO for a large multinational manufacturer in Shanghai, China, and he spent more than 17 years in strategy and M&A leadership roles at RR Donnelley and Morningstar, Inc.

As vice president of business development, Brooke Schulz Fernandez is responsible for expanding the ForeverCar.com customer base through channel distribution partnerships, alliances and affiliate networks. She has a wide range of sales and business development leadership experience at companies such as Vonage, Workplace Answers, Gallup and Orbitz, which was acquired by Expedia.

“The extended car repair coverage industry has been mired in misleading and confusing options for too long, and has left too many consumers frustrated,” said Mark Hodes, CEO of ForeverCar.com. “Since joining ForeverCar, Kal, Brooke and Dan have made tremendous inroads into providing the market with the most advanced customer experience possible -- making it simple to get complete and accurate information, purchase coverage to suit every car owner, and remove the worry from expensive car repairs. We’ve also made significant progress in our financial management discipline and operational processes to manage growth and enhance margins.”

About ForeverCar.com
ForeverCar.com is a full-service provider of car repair protection plans that gives people complete and honest information, transforming the way people buy and benefit from extended car coverage. ForeverCar.com is the first online service to display quotes and enable purchasing of car repair protection plans, giving car owners full visibility into what’s covered. ForeverCar offers the most comprehensive coverage in the U.S., with many plan options providing the equivalent of a manufacturer’s bumper-to-bumper warranty.


ForeverCar.com media contact:
Anthony Millot